Category: Case Studies

Print Advertising

30

Sep2013

Print Advertising

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IHP is a group of Independent Hearing Professionals. Blink is commissioned to undertake their national consumer print advertising campaign. This work includes the brand strategy, strategic advertisement placement, the design, copywriting and photography of the advertisements and their leading case studies.  Advertisement placement has included high profile publications including; The Mail ... Read More
September 30, 2013Sara Clark
bourne leisure

31

Aug2012

Brochures & Newsletters

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Bourne Leisure is the UK’s leading holiday parks company, operating under the Haven Holidays and British Holidays brands. There are 40 parks in the group, located around the coast of Britain. Bourne Leisure needs to communicate regularly and effectively with its key customer group – caravan owners. Blink proposed a quarterly ... Read More
August 31, 2012Sara Clark
langshot

31

Aug2012

Press Releases

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Langshot Communications are a consumer leisure PR boutique based in Surrey, with clients situated all over the UK. They specialise in delivering PR services for toys/games/braining training, education and craft. In PR it is important to get fresh thinking and fresh input into the writing.  Langshot use Blink to provide additional ... Read More
August 31, 2012Sara Clark
formicfusion

31

Aug2012

Technology Writing

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Formic Being perceived as NHS Technology experts is part of Formic’s marketing strategy.  Part of this is to write technology articles, press releases and whitepapers to engage the audience. Blink provides technology articles that are highly precise, comprehensive, yet not too complex for the reader. Blink’s technical writers have also produced product information, ... Read More
August 31, 2012Sara Clark
formic

31

Aug2012

Email Marketing

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Formic Email marketing is a very powerful and cost effective method of direct marketing for Formic.  Formic uses email marketing to generate new business leads and to keep in touch with its extensive existing client base – this helps with customer retention and to upsell opportunities. Blink creates inspiring email marketing campaigns, ... Read More
August 31, 2012Sara Clark
Social Media

31

Aug2012

Social Media

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Commercial Square Studios is a group of artists, based in High Wycombe.  Traditional one-way media channels were no longer enough for the artists to engage their audience.  People don’t consume promotion and marketing in the way they did a few years’ ago and it was necessary for the Studios to interact ... Read More
August 31, 2012Sara Clark
webdesign

31

Aug2012

Website Design

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Two heads are better than one.  That’s why, when it comes to website projects, it’s better to put the website team, together with the copywriters.. All of our websites include ‘easy-to-use’ content management systems and with some free training from Blink, customers are quickly able to update the site easily and ... Read More
August 31, 2012Sara Clark
telecom

31

Aug2012

Strategy

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European Telecom Sara Clark at Blink was asked to manage a team of Marketing Executives and IT Managers to conduct studies to define future strategic business objectives in relation to e-commerce.  This involved establishing a Steering Group, creating project delivery timetables and liaising with senior stakeholders. The result was a fully ... Read More
August 31, 2012Sara Clark
sm1branding

31

Aug2012

Brand

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SM1 Print At the end of 2011, Kall Kwik in Sutton, Surrey needed to change its name.  This new name and identity needed to demonstrate the continuation of a hugely successful, fast, convenient and local print and design service, without disenfranchising its current customer base. To start, Blink undertook some customer research ... Read More
August 31, 2012Sara Clark
cressexcarpets

31

Aug2012

Digital Marketing

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Cressex Carpets These days, it’s not just about designing a website or campaign; it is about delivering comprehensive digital marketing strategy.  Cressex Carpets asked Blink to design a comprehensive programme that was both sales focused, encouraged lead generation and provided an effective communication platform. Blink provided the search-engine and keyword friendly copy ... Read More
August 31, 2012Sara Clark